Product Marketing Manager

Job Title: Product Marketing Manager
Location: London

Who are we recruiting for?
Our client is an award-winning leader in the Maritime and SaaS industry. They are committed to advancing sustainable practices and delivering cutting-edge products to clients worldwide. This is a fantastic opportunity to join a forward-thinking, vibrant team and play a pivotal role in shaping their product positioning in a competitive landscape.

What will you be doing?

• Lead Go-to-Market Strategy: Develop unique GTM strategies to highlight value propositions, ensuring that new products and features are poised for successful launches.
• Content Creation: Craft specialized marketing collateral (whitepapers, webinars, case studies) to drive engagement within target segments.
• Customer Insights: Translate feedback and insights into actionable marketing strategies, enhancing customer engagement and satisfaction.
• Cross-functional Collaboration: Coordinate with sales, product, and customer success teams to align strategies and ensure seamless product launches.
• Market Analysis: Conduct research to identify trends, customer needs, and competitive positions, proposing new market opportunities.

Are you the ideal candidate?

• Experienced in B2B SaaS and/or Maritime industry with 7+ years in product marketing.
• Skilled in English writing for impactful content.
• Strong background in product launches and sales enablement.
• Knowledgeable about bundling and pricing strategies.
• Proven ability to lead cross-functional teams and communicate effectively with stakeholders.

What’s in it for you?

• Growth within a creative and motivated environment that celebrates success.
• Opportunities for career advancement and personal development.
• Competitive salary and benefits package, including pension schemes, bonuses, and childcare vouchers.
• Innovative, sustainable-focused company culture.
• A vibrant, collaborative workplace that fosters creativity and encourages bold thinking.

Who are we?
Executive Integrity is a global executive search and recruitment consultancy for a more sustainable world with a focus on talent within the Maritime and Renewable Energy sectors. We give a proportion of all our profits to Renewable World, a charity that develops affordable and innovative renewable energy solutions for poverty-stricken communities.